The Challenge: To present Alberta Independent Schools in a way that explains their role, and value to parents.

The Outcome: A set of materials titled “Educated Choices” that clarifies what Independent schools are. It additionally provides the options that parents have for their kids, including schools specific to sports, faith-based, early childhood, or theatre arts schools.

The Design: A logo, social media, and illustrations were combined for a finished result that is both visually interesting, and conceptually thought provoking.

educatedchoices.ca